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Writer's pictureStayAhead Editorial Team

Print vs. Email: Delivering Model Validation Notice

With evolving regulations, debt collection agencies are actively determining the most efficient methods for delivering model validation notices (MVN). These notices are crucial for informing debtors about their debts and providing them with an opportunity to dispute or verify the information. The choice between traditional postal mail and modern email can significantly impact effectiveness and compliance.


Traditional Approach: Postal Mail

Historically, collection agencies have relied on USPS mail service to dispatch the demand letter or MVN. This method involves printing and physically mailing notices to the debtor's address. However, it has several limitations:

Delay in Delivery: Notices can take several days to reach debtors, potentially delaying resolutions.

High Costs: Printing and postage costs can be substantial, affecting operational expenses.

Low Response Rates: Despite efforts, response rates from debtors via postal mail tend to be relatively low.


Modern Alternative: Email Communications

Using email for model validation notices requires adherence to legal standards, especially with the format defined by the CFPB. Agencies need debtors' valid email addresses and explicit consent to communicate about their debt via email, ensuring compliance. Email offers several advantages:

Instant Deliver-ability: Email notices are delivered instantly, speeding up debt resolution.

Cost-Effective: It is more cost-effective, costing a fraction of the cost compared to the traditional mail.

Highly compliant: Emails are considered to be the most compliant way of delivering the demand letter and avoid any third-party disclosures since most of email inboxes including of the leading ones from GMail, Yahoo, Hotmail are protected with passwords and even better with two-factor authentication.

Increased engagement: While postal mails allow the debtors to respond through multiple channels to pay off their debt, email allows one to access the consumer portal directly from the email and review their outstanding debt and engage in resolving through the payment portals. This boosts the chance of payment by 3 times.  


Integration of Robotic Process Automation (RPA)

To streamline notice delivery, agencies are adopting Robotic Process Automation (RPA) as these bots automate the entire process, from extracting consumer details from the system of record, especially the ones that has the needed consent from consumers and updating CFPB - approved templates to drafting and sending emails through designated inboxes. RPA bots watch for responses, and ensures compliance, making the email process more efficient and secure.

Process flow illustration of automated distribution of MVN


When choosing between print and email for model validation notice distribution, agencies must weigh each method's pros and cons. While postal mail is conventional, email offers advantages like rapid delivery, operational efficiency, and potentially higher response rates. Leveraging RPA can significantly enhance efficiency and compliance, optimizing debt collection outcomes and reduce 70-80% of cost compared to the traditional postal mail.

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